-
Website
http://www.adrants.com/ -
Original page
http://www.adrants.com/2009/07/would-you-work-on-a-brand-that-could.php -
Subscribe
All Comments -
Community
-
Top Commenters
-
Steve Hall
3 comments · 1 points
-
hollyhop
18 comments · 1 points
-
helloyoucreatives
4 comments · 2 points
-
Chris Houchens
5 comments · 1 points
-
americant
12 comments · 1 points
-
-
Popular Threads
-
PETA Ruins Thanksgiving
3 days ago · 6 comments
-
Allie Sullivan Wears Bunny Ears in Campaign to Socialize Playboy
1 week ago · 13 comments
-
Microsoft Store Dance Video Not A Viral Effort
4 days ago · 5 comments
-
Can We Put A Moratorium on the Upload Your Photo Idiocy?
3 days ago · 2 comments
-
Social Media (And Rick Springfield) Set Sail on Carnival Destiny
1 week ago · 5 comments
-
PETA Ruins Thanksgiving
Anything can kill you, if you do it just right. Where I draw the line is working on political advertising, even if I believe in the candidate/cause. I also avoid selling directly to kids and selling anything pharmaceutical to anybody.
Yeah, I'm poor.
You can't sell a purely cool car, because it still has practical purpose. You can sell a purely cool cigarette (and they will sell, sell, sell), because you can define the product entirely in terms of how cool it makes you.
Modern art can sell the same way, but you can't advertise it, since each piece gets its cool-factor from being unique.