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The Last Word on Method's Horny Shiny Suds
I'd love to know how they settled on the items for the ads. I can see a bunch of people sitting around a conference table throwing out ideas.
"A ball gag? Really, Jake? You're fired."
Unless parents in Singapore are on a totally different planet from the U.S. this is so out of character for the PlayDoh brand all I can say is: what were they thinking (or smoking, or drinking, or popping...)? Check that...more likely that they weren't thinking.
Here's the scene I'd like to see -- how 'bout the folks who came up with this campaign are lost in the woods, come upon this castle, and are then tortured mercilessly, one-by-one with the very PlayDoh devices that they created for these ads. Now THAT would be an exercise in creativity!
Have we learned nothing from WWF debacle.
It's a scam.
http://www.navigator.sg/
Maybe the scam is more elaborate?
Go read the magazine on-line. Doesn't it seems suspicious that one of the only thing advertised in a magazine devoted to club and restaurant reviews is four consecutive full-page ads for Play-Doh?
The really tricky thing is these ads might not have even been signed off by the client but instead are being run for a Mom & Pop store that happens to sell the product. It's what they do when they can't get the real client to sign off.
http://adland.tv/content/hasbro-says-singapore-...
I look forward to reading more of your postings soon, Thankyou.
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